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July 21, 2009

How Check backlinks

Author: admin - Categories: Search Engine

You are a Web Master and you have the need or curiosity to know what has Backlink your website? Just make a search on the search engine and come out there galore, but among those present there are few useful and reliable, among them we would appoint domain-pop.com, easy, direct and complete. Just enter your URL and a few seconds (depending on the popularity of the site), give you a complete list of all domains that contain a link to your site, with much of the page, but not all, of the various functions of this site, we can classify our Backlink Family of IP addresses.

In the commandments of S.E.O. are the entries “get Backlink from different IP” or “get Backlink sites theme” and so on, all this can be kept under control through this useful tool, so you can justify an increase or decrease your PageRank than the time sweaty search engine rankings.

I invite you to save it in your favorites, whether out of curiosity or to monitor the performance of your network of sites, although the days of today a link popularity may be outdated, but a good link from a site theme is always a good “push”.

January 11, 2009

Google: PageRank Update Completed!

Author: admin - Categories: Search Engine

Precisely at the end of 2008, Google, the search engine more popular by surfers the world wide web, we wanted to give the much-awaited update of the PageRank. Already hinted in late November, but with the return from Christmas holidays, by logging into Google Webmaster Tools, I noticed this increase in PR sites younger. I would like to say that the update was more generous than the previous ones in the history now, and also all the more experienced SEO recall the dramatic upgrade of PR is that dell’argoritmo nomitato “BigDaddy” dell’ormai away October 2005. Finally, I want to clarify that this update has been confirmed by the pioneer of Mountain View: Matt Cutts.

P.S. Invitation to all those who still have failed to install the much useful google bar in your browser in order to see the PageRank of your web pages, or you can use the Page Rank Checker Free online.

December 11, 2008

server-side redirect

Author: admin - Categories: Search Engine

QUESTION

What are they and how to use the server-side redirect?

RESPONSE

The server-side redirect is a system of automatic redirection from one page to another. The difference compared to redirect made with HTML or Javascript code is that the redirection is performed by the web server by sending in response to the request of a client code (HTTP code 301). Its use is very useful for searching for information for the user to both search engines. Let’s see why: often that a Web page is no longer available or that it has been replaced with a new, and that the new URL is different. To avoid losing the user (who will not find the page you searched) and to notify users and spiders that the page was replaced with a new, is to help redirect the 301, which will redirect the user and the spider to the new page. In this way the search engine will be a sort of replacement of old with the new page, resulting in lost not see the positions acquired.

October 29, 2008

Tools and resources for web analytics

Author: admin - Categories: Search Engine

It might be a good starting point for those wishing to learn more about web analytics starting with the basic concepts and tools of the trade. In addition to content, in fact, we point out the post Gabriele Lauritano out on the blog of TSW for the rich list of tools and services related to the analysis of statistics and user behavior in the context of a strategy for marketing on the web.

Among the resources at home instead point out quantitative and qualitative analysis of Francesco De Francis and Start a Web Analytics Francesco Gori.

On the more practical, linked to what is perhaps the instrument of web analytics best known, I take this opportunity to point out the excellent work of Mark Cilia on its Google Analytics in 30 seconds.

September 17, 2008

The choice of domain name

Author: admin - Categories: Search Engine - Tags:

The domain name to which the server responds to present pages of the site is fundamental and must meet two requirements:

* Must be simple to remember for users, be attractive, be pleasant and generally meet the rules of good Communication and Image;
* Must contain the key most important research site, which is not always simple.

The presence of key in the URL domain, in fact, has always been considered important for the proper positioning of the site for search of that sentence. What can affect otherwise in view of the engine and the period (algorithms, as has been said previously, may change over time), however, if feasible, we recommend that you evaluate the possibility, if this is not too forced, in relation to the dictates of Communication.

At the writing of this manual, there are arguments on the possibility that the placement of keys to strong competition is negatively influenced by the fact that they are in the domain. For some engines, in fact, it may seem forced the fact that words on which we expect strong business optimization are present in the name, when common sense would say that the domain should be called otherwise.

In the case of a company website or brand, it is considered preferable to choose the domain name in accordance with their specific Image and Communication. It’s always possible, in fact, record other domains linked to the keys and implement them at the appropriate landing page (which face below).

The search engine is a software, which means that, unlike a man, has no ability to discern based sull’intelligenza. For the less sophisticated engines (Google is not among them), and Scarpa Scarparossa-red, are two different things. In the first, the word shoe is not recognizable in the second yes. It is important to keep this in choosing the name of dominio.Nessun problem for Google, however, that is able to identify words within words without separators.

By registering the domain, are preferable registrations valid for more than a year. The annual form, in fact, being considered provisional, might suggest search engines to be faced with a project that does not foresee a time. This form of registration, for example, is usual for spam-engine.

Technorati Profile

September 4, 2008

What is Link Popularity?

Author: admin - Categories: Search Engine - Tags:

The best definition of Link Popularity could read as follows: “Popularity of website calculated on the number of links that the site receives from other sites on the World Wide Web.” The more links that the site receives, the greater his “popularity”. Of course, not all links have the same value or the same weight. Receiving a link from a site already known and therefore people will have a higher weight than a link received, for example, from a personal website. Moreover, if the site link that has the same theme of the receiving site, this link will weigh even more. The link popularity is now a significant factor for many search engines (including Google).

About DMOZ

Author: admin - Categories: Search Engine - Tags:

Open Directory Project (also known as ODP or Dmoz) is the largest and most complete directory of the Web. To date, more than four million sites were catalogued in over 590,000 categories, maintained by a group of about 65,000 publishers specialized volunteers who continue to explore the Net and keep up to date database exists. Open Directory is the true revolution in the world of cataloguing of Web resources, and data collected are now used by all the major search engines Network. http://dmoz.org/

SEO: Meta-tag

Author: admin - Categories: Search Engine - Tags:

QUESTION

What are they and what are the meta tags?

ANSWER

The meta-tags are special HTML tags through which you can specify information (indeed, meta-information) on gender and type of web page. The full list of meta-tag is available in the official documentation W3C. The first analysis to be made on the meta-tag is that in order to a good placement on search engines, their value is rather minimal. Many experts even consider their value nil. Sfatare commonplace that the meta-tags serve to get good positions on the engines is difficult. Despite the continuing information, tests and studies conducted by research laboratories EES remains opinion of many webmasters who do not serve a website quality but enough to fill meta-tag to “climb the positions.” A few years ago, when technology development of algorithms search engine was not very refined and potential of computing and storage were very limited, the spiders concentrated its operations to reading exclusive header HTML web site pages to be indexed and few hundred characters ASCII text. To the aid of spiders ran precisely meta-tag written by webmasters in HTML, through which supplied a summary of the information contained on the page that esaurirne the necessary information to the spiders themselves. Over time, however, there has been an indiscriminate use of meta tags, with misleading information for search engines, with the aim of sviarne action and gain positions for a period also not related to the website. Such behaviour is not correct today led the search engines to relegate meta tags in positions of secondary importance. It remains important, however, their use to build websites usable. The meta-tag dedicated to the search engines are basically three:

Description

(whose syntax is: <meta name=”description” content=”inserire here descrizione”>): The meta description tag allows you to enter a description of the content on the webpage. That description should be brief, a summary of few words, preferably focusing on keywords on the page. The contents of the tag description – if well product – is often reported from the engines in searches. Even the tag for the above description applies for the title of the page. Its value is double. Used as a means of communication will intercept traffic and therefore qualified producer of value for the site owner. So not a lot of keywords but a genuine brief description of the page, with content appealing and useful for the audience to which it is put.
Keywords (whose syntax is: <meta name=”keywords” content=”chiave1,chiave2,chiave3,chiave4,etc”>): meta-tag keyowrds allows you to specify a list of keys on the topic of web page .
Robots (whose syntax is: <meta name=”robots” content=”vedere documentation W3C”>): meta-tag robots is designed to provide additional information on the web site content, “inviting” the crawler to take a conduct during the visit and analysis of the page.

The meta-tags are inserted into the HTML in the document, or between the tags and.