It might be a good starting point for those wishing to learn more about web analytics starting with the basic concepts and tools of the trade. In addition to content, in fact, we point out the post Gabriele Lauritano out on the blog of TSW for the rich list of tools and services related to the analysis of statistics and user behavior in the context of a strategy for marketing on the web.

Among the resources at home instead point out quantitative and qualitative analysis of Francesco De Francis and Start a Web Analytics Francesco Gori.

On the more practical, linked to what is perhaps the instrument of web analytics best known, I take this opportunity to point out the excellent work of Mark Cilia on its Google Analytics in 30 seconds.